FOR IMMEDIATE RELEASE — To deepen its consumer-led growth and innovation focus, today Canyon Bicycles is announcing a strong addition to its senior leadership. Renowned industry pioneer Chad Manuell will join as Chief Technology Officer and will lead the company’s innovation drive into the future.
He fills a role vacated by Michael Kaiser, who is stepping into a role with Canyon’s Executive Advisory Board, after 17 years of work at Canyon where he played a vital role in turning the company to the world-leading direct-to-consumer bike brand it is known as today.
Manuell will be part of Canyon’s Executive Leadership Team and will be responsible for driving innovation and ensuring successful development and delivery of products to achieve Canyon's long-term objectives.
I’m thrilled to be joining a team of passionate cyclists that truly puts innovation and customer-centricity at the forefront of operations. I’m committed to continue driving innovation, accelerating development, and delivering products that will inspire people to ride and win races on the biggest stages around the world.Chad Manuell, Canyon Chief Technology Officer
Manuell joins Canyon with more than 22 years of experience in the bicycle industry, most recently as Director of Engineering at Trek in Wisconsin, USA and comes with a track record as one of the most respected innovators in the business.
With the ambition for further growth and globalization, Chad Manuell is expected to be another important personnel decision, after Alison Jones joined as COO and Karim Bohn joined as CFO/Managing Director over the past year.
Without doubt the addition of Chad allows us to continue to fulfil our ambition to be the world’s most inspiring and innovative bike brand. He fuels our accelerated innovation and development pathway.Canyon CEO Nicolas de Ros Wallace
About Canyon
Canyon is one of the most innovative bike brands in the world. The concept began in founder Roman Arnold’s garage and grew to be the world’s largest direct-to-customer manufacturer of road bikes, mountain bikes, triathlon bikes, gravel bikes, hybrid bikes, and electric bikes.
Canyon have earned their glowing reputation for innovation through consistently using advanced materials, thinking, and technology. The iconic Canyon design is easy to identify. Alongside being boldly competitive and ever-expanding, they are committed to making the global cycling community accessible for every rider.
While Canyon partners with some of the finest athletes on the planet, their mission, ‘Inspire to Ride’, highlights how they work to promote the power of cycling to everyone.
Canyon products are exclusively available online at www.canyon.com or via the Canyon app.
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