CANYON BIKES AND ATHLETES APPEARING AT ROULEUR LIVE IN LONDON THIS NOVEMBER

From 13-15 November 2025 catch Canyon founder Roman Arnold, Canyon athletes including Puck Pieterse and Carolin Schiff, and a selection of iconic Canyon bikes live at the Truman Brewery in Spitalfields, London.

As bike shows go, not much beats the Rouleur Show for its expression of cycling passion. You can forget the idea of big mega-booths you might expect at a trade show like Eurobike, and you can ditch the notion of bike racing at a summer outdoor show (it is the off-season after all), the Rouleur Show is all about boutique choices, quality conversations and deeper connections with your favourite cycling brands.

Canyon's contribution to that vibe this year comes in the form of its booth, where a selection of Canyon performance road bikes can be found, plus speakers including Fenix-Deceuninck star Puck Pieterse, Canyon gravel racer Carolin Schiff, and Canyon founder Roman Arnold, who will also add a special personal touch by bringing some bikes from his private collection to the event.

Rouleur Show visitors will be able to see customised MyCanyon Aeroad CFR bikes, similar to those raced by the stars of Alpecin–Deceuninck, Fenix–Deceuninck, Movistar, and Canyon//SRAM zondacrypto this year. MyCanyon bikes on display include the Opus editions from artists Felipe Patone and Elena Salmistraro, the Mano collection (featuring the new Jasper Philipsen-inspired Abell edition), and the Fabrio collection.

Bridging from elite performance to personal customization, visitors will be able to transform their inspiration into ownership by designing their own MyCanyon bikes via interactive touchscreen displays.

Canyon founder Roman Arnold is well-known for his love of bicycle design and history. His encyclopaedic knowledge and passion for design innovation has informed countless Canyon designs over the years. At this year's Rouleur Show, you'll have a rare opportunity to see four bikes from Roman's private collection, all with a time trial theme. Bikes on display include Graham Obree's revolutionary 1993 Old Faithful time trial bike (pictured below), Francesco Moser's 1988 hour-record bike with its infamous oversized/undersized wheels, a 1984 steel-framed Cinelli Laser Pursuit bike with its iconic downward sloping top tube, and a Lotus 108 individual pursuit track bike (below, middle) from the 1992 Olympics, along with Canyon's current Speedmax CFR Track bike, fresh from its gold-medal winning exploits at October's Track Cycling World Championships (below, right).

During the show, visitors will have the opportunity to hear tales from the peloton as Canyon athletes and ambassadors join the Rouleur team on the main stage.

• Canyon gravel racer and former Unbound winner Carolin Schiff will be joined by fellow gravel pro Danni Shrosbree and Dutch team coach Laurens Ten Dam to talk gravel on Thursday November 13th at 18:10.

• Later on Thursday evening, fans of the highly-talented Dutch multi-discipline bike racer Puck Pieterse can catch her on the main stage with Zwift's Kate Veronneau and ex-pro Manon Lloyd at 20:20.

• On the Friday, two titans of the industry, Canyon founder Roman Arnold and Zwift's Eric Min will reunite at 15:20 to talk about inspiring a new generation of riders.

"This year we're telling a personal performance story, connecting our founder Roman Arnold's passion for design with our deep engineering expertise, the emotional power of pro-rider success and the creative individuality of our customers. Our stand will guide visitors through a three-stage journey: from engineering excellence with our CFR bikes, through to real-world performance with our athletes, and to personal customization via MyCanyon. We're excited to connect with new customers to create an inspiring experience, full of innovation and individuality," said Aaron Budd, Head of Sales and Marketing at Canyon UK.

The Rouleur Show takes place at the Truman Brewery in Spitalfields, London, UK from Thursday 13th until Saturday 15th November, 2025. For more information, see Rouleur.cc.